RELATED: How should hotels charge guests for EV charging?
The Tariff Margin, Realistically
A guest tariff at 35 to 45p per kWh against a commercial supply rate leaves a healthy per session margin, a typical overnight charge of 40 kilowatt hours earns a two figure sum per car. Multiply by realistic utilisation, not brochure utilisation: a four socket site with steady EV guests generates useful hundreds per month in season, not thousands. Honest, worth having, and it covers the electricity, platform and maintenance with room to spare.
Public sessions widen it. Open the sockets to non guests during quiet hours at a public rate and the car park earns from traffic you never had to win. Idle fees keep bays turning over.
The Bookings Line Is the Big One
Charging revenue is the visible return; the booking you would not otherwise have won is the valuable one. An EV driver choosing between two comparable hotels picks the sockets, and their room, dinner and bar spend lands on your ledger because of a £2,000 pedestal. This is why we tell hospitality clients to treat charging as a bookings asset with a revenue side.
RELATED: Does EV charging increase hotel bookings?
Making the Numbers Real
The variables are your occupancy, location and EV guest share, so generic payback claims deserve suspicion. What we provide at survey is the honest version: your grant value, your after grant cost, a tariff model against your supply rate, and a range for the bookings effect based on your listing visibility. Sites on touring routes clear the bar comfortably. A hotel nobody drives to needs the staff car park case instead, which the same grant funds.
